Bachelor of Marketing and Media
MKMD01
Faculty:
Faculty of Business and Economics
Award:
Bachelor of Marketing and Media (BMktgMedia)
General requirements:
| Minimum number of credit points for the degree | 72 |
| Minimum number of credit points at 200 level or above | 42 |
| Minimum number of credit points at 300 level above | 24 |
| Completion of a designated People unit | |
| Completion of a designated Planet unit | |
| Completion of other specific minimum requirements as set out below |
In order to graduate students must ensure that they have satisfied all of the general requirements of the award: see the general requirements listed above.
Specific minimum requirements:
Credit points
100 level
Required
3 cp from
Introductory Statistics (3)
Quantitative Business Decisions (3)
3
Statistical Data Analysis (3)
200 level
Required
9cp from
Music and Arts Journalism (3)
International Public Relations and Advertising (3)
MAS units at 200 level
Documentary Media: Forms, Histories, Futures (3)
Photographic Cultures (3)
9
Sound Cultures (3)
300 level
Required
3cp from
E-Marketing (3)
Social Marketing and Sustainability (3)
3
Brand Management (3)
Required
6cp from
MAS units at 300 level
Advanced Radio Production and Broadcasting (3)
Telling True Stories 1 (3)
Telling True Stories 2 (3)
Modelling and Animation (3)
Critical Games Studies (3)
Music, Sound and Moving Image (3)
Advanced Audio and Sound Design (3)
6
Sound, Image and Interactive Media (3)
Balance of credit points required:
9
Electives
TOTAL CREDIT POINTS REQUIRED FOR THIS PROGRAM
72
Note:
Units marked with a C are Capstone units.