Skip to Content

Market Research and Forecasting - STAT726

Advanced quantitative methods including multivariate and other statistical methods that have important applications in market research will form the first part of this unit. Consumer choice modelling (conjoint analysis) will also be discussed. Methods for modelling and forecasting trends based on time series data, including techniques for seasonal adjustment will be covered. The unit will make extensive use of appropriate computer packages including SPSS.

Credit Points: 4
When Offered:

S2 Day - Session 2, North Ryde, Day

Staff Contact(s): Dr Tania Prvan

Admission to MRes Prerequisite Information


NCCW(s): STAT826
Unit Designation(s):
Assessed As: Graded
Offered By:

Department of Statistics

Faculty of Science and Engineering

Course structures, including unit offerings, are subject to change.
Need help? Ask us.