The Music Business - MUS209
In this unit students apply music industry theory to a range of real life situations. They create and market an artist's image, organise and promote a live gig, and learn how to plot a musician's career path. This unit provides a holistic outline of the music industry that considers all five income stream groups (record sales, live performance, song publishing, merchandise and sponsorship) in relation to artists' and industry practitioners' careers. The artist manager is the only other individual, besides the artist, who gets to see and touch all the jigsaw puzzle pieces that fit together to create the artist's career. This unit therefore focuses on artist management in order to provide a comprehensive overview of the different facets that constitute the industry.
| Credit Points: | 3 |
| When Offered: | S2 Day - Session 2, North Ryde, Day S2 External - Session 2, External (On-campus dates: None) |
| Staff Contact(s): | Dr Guy Morrow |
| Prerequisites: |
15cp at 100 level or above |
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| Assessed As: | Graded |
| Offered By: | Department of Media, Music, Communication and Cultural Studies Faculty of Arts |
Course structures, including unit offerings, are subject to change.
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