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Strategic Frameworks - MGSM850

The aim of this unit is to analyse the theories behind and practical applications of strategic frameworks, concepts, models, and tools used to achieve sustainable competitive advantage. Strategy formulation from its origins through to the latest research contributions will be explored. The most widely used frameworks (environmental analysis, industry analysis, the resource based view of the firm, the concept of Blue Ocean) and the application of each is studied by the extensive use of case studies that provide students with the knowledge and skills to critically assess different leadership strategies coupled with the ability to develop effective strategic thinking.

Credit Points: 4
When Offered:

Term 1 NR - MGSM, North Ryde Campus, January to March

Term 2 NR - MGSM, North Ryde Campus, March to June

Term 3 NR - MGSM, North Ryde Campus, June to September

Term 4 NR - MGSM, North Ryde Campus, September to December

Term 2 CBD - MGSM, City Campus, March to June

Term 4 CBD - MGSM, City Campus, September to December

Staff Contact(s): studentservices@mgsm.edu.au
Prerequisites:

Admission to MBA or MMgt or PGDipMgt or PGCertMgt or MEngMgt Prerequisite Information

Corequisites:

NCCW(s):
Unit Designation(s):
Assessed As: Graded
Offered By:

Macquarie Graduate School of Management

Timetable Information

For unit timetable information and session dates for external offerings please visit the Timetables@Macquarie Website