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Marketing Metrics - MKTG210

This unit introduces the conceptual and practical issues in developing models to aid in decision making in marketing. It considers a wide range of problems, with students developing practical skills in model building in applied computer sessions.

Credit Points: 3
When Offered:

D2 - Day; Offered in Session 2, North Ryde

Staff Contact(s): Mr Con Korkofingas
Prerequisites:

MKTG101 Prerequisite Information

Corequisites:

NCCW(s):
Unit Designation(s):

Commerce; Economics

Unit Type:
Assessed As: Graded
Offered By:

Department of Marketing and Management

Faculty of Business and Economics

Timetable Information

For unit timetable information please visit the Timetables@Macquarie Website