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Managing Creativity - MMCS320

This unit presents critical readings and specific case studies that are useful in developing individual research interests around the broad topic of managing creativity. The unit is organised into three parts: individual creativity, group creativity, and creativities and cultural policy. Topics covered in these three sections include: how to be more creative, divergent thinking, creativity and the brain, artist management, creative entrepreneurship and startups, leadership, creative conflict and dispute resolution, the darkside of creativity, promoting creativity in education, and advocating creativity through cultural policy. This unit will enable students to better navigate and critique contemporary developments in the creative and cultural industries, including the way in which agile management methodologies can influence arts management practices.

Credit Points: 3
When Offered:

S1 Day - Session 1, North Ryde, Day

Staff Contact(s): Dr Guy Morrow

39cp at 100 level or above Prerequisite Information


NCCW(s): ARTS300, ARTS301
Unit Designation(s):
Unit Type:
Assessed As: Graded
Offered By:

Department of Media, Music, Communication and Cultural Studies

Faculty of Arts

Course structures, including unit offerings, are subject to change.
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