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Management of Service Operations - MGSM892 - 2015 Course Handbook - Macquarie University

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Management of Service Operations - MGSM892

This unit will examine both processes and strategic aspects of service operations within a framework developed from a combination of a theoretical base and examination of practical operations. The framework will be used to link the development of a clearly defined service concept with an effective service delivery system in order to provide both external and internal customers with appropriate service levels. Current issues such as the formulation of service level agreements, call centres, service blueprinting, managing capacity, the service firm life-cycle, performance measures, service quality, the service profit chain, and service strategy will be discussed.

Credit Points: 4
When Offered:

TBD - Not offered in 2015; next offering is to be determined

Staff Contact(s): studentservices@mgsm.edu.au
Prerequisites:

Admission to MBA or MMgt or PGCertMBAExt or GradCertMgtPostMBA  Prerequisite Information

Corequisites:

NCCW(s):
Unit Designation(s):
Assessed As: Graded
Offered By:

Macquarie Graduate School of Management

Timetable Information

For unit timetable information and session dates for external offerings please visit the Timetables@Macquarie Website.