Macquarie University

Cross Cultural Management - BBA340

This unit examines the challenges to managing effectively in business environments when diverse cultures interact, both within and between firms. Particular attention is paid to managing increasingly diverse workforces in the Australian context, as well as to Australian firms that conduct business in Asia and beyond. Given the globalization of business and increasing diversity within the workplace of several industries and organisations, a cross cultural element in management education and training can no longer be just considered as a useful appendage in business education, distinctively for those who might consider venturing abroad to pursue their career. Recently more and more managers are required to work effectively across borders. They are more likely to interact with people from diverse cultures. Awareness, education and training in cross cultural business management has become a must in business education at all levels, whether it be for aspiring graduates at the start of their career or for those senior managers who wish to increase their effectiveness in their present position or their employability in the International market. The course provides a setting for understanding the implications of this increase in cultural differences and managing cross cultural and human dynamics in a multi-cultural business environment.

Timetable Information

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