This is archived information!
Search current Handbook for current unit information.
Business Models and Organisation Structure - BBA280
An organisation's business model and structure substantially influence its short and long term profitability. This unit examines various organisation structure types and their application; business models (the set of activities which a firm performs, how it performs them, and when it performs them), their selection, costing and performance; and the compatibility between structure types and business models. While an organisation's structure is evident, this unit seeks to examine the factors that are considered in the selection of a structure. In particular it examines the business model and the elements of the business model including sources of revenue, resources, capabilities, costs, profitability and competitive advantage.
| Credit Points: | 3 |
| When Offered: | D1 - Day; Offered in Session 1, North Ryde |
| Staff Contact(s): | Dr Gordon Brooks |
| Prerequisites: |
|
| Corequisites: | |
| NCCW(s): | |
| Unit Designation(s): | |
| Unit Type: | |
| Assessed As: | Graded |
| Offered By: | Department of Marketing and Management Faculty of Business and Economics |
Timetable Information
For unit timetable information please visit the Timetables@Macquarie Website