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Entrepreneurship and New Venture Management - BBA220
This unit will introduce students to the entrepreneurial process of Identifying opportunities and development of a new business venture. Students will learn about the management, organisation, financial, marketing and legal challenges required to successfully operate an entrepreneurial venture via building their independent business or undertaking a new initiative within an existing firm. This unit will be taught through the experiential teaching method where students learn by doing. Students will sketch out a proposal for an entrepreneurial project and prepare a realistic business plan for launching their own small business. The unit will enable students to explore entrepreneurship as a career choice and will contribute to their ability to be creative and innovative.
| Credit Points: | 3 |
| When Offered: | D2 - Day; Offered in Session 2, North Ryde |
| Staff Contact(s): | Dr Erik Lundmark |
| Prerequisites: |
24cp |
| Corequisites: | |
| NCCW(s): | |
| Unit Designation(s): | |
| Unit Type: | |
| Assessed As: | Graded |
| Offered By: | Department of Marketing and Management Faculty of Business and Economics |
Timetable Information
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