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BBA315: Business Forecasting

This unit introduces students to forecasting techniques with practical applications to business situations. The emphasis is on identifying appropriate forecasting methods to resolve specific problems. This unit also considers the analysis and interpretation of real data using a simple computer statistical package. Qualitative aspects of forecasting are introduced and techniques such as the Delphi forecasting method and scenario planning are reviewed. Students who complete the unit successfully should be able to use their forecasting skills in a business environment to make a useful contribution to an organisation's activities.

Credit Points: 3
Contact Hours:
When Offered:

D1 - Day; Offered in the first half-year

D2 - Day; Offered in the second half-year

Summer Session - Offered in January-February 2011 as part of Summer School program

Session 3 - Offered in January-February 2012

Staff Contact(s): Mr Con Korkofingas
Prerequisites:

36cp and (STAT170 or STAT171)

Corequisites:

NCCW(s): ECON361
Unit Designation(s):

Commerce; Economics

Assessed As: Graded
Offered By:

Department of Marketing and Management

Timetable Information

For unit timetable information please visit the Timetables@Macquarie Website .

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