2010 Course Handbook
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MUS209: Music Business
In this unit students apply music industry theory to a range of real life situations. They create and market an artist's image, organise and promote a live gig, plot an artist's career path and work in a creative team through forming connections with students enrolled in music production units and with members of the music industry. This unit provides a holistic outline of the music industry that considers all five income stream groups (records, live performance, song publishing, merchandise and sponsorship) in relation to artists' and industry practitioners' careers. The artist manager is the only other individual, besides the artist, who gets to see and touch all the jigsaw puzzle pieces that fit together to create the artist's career. This unit therefore focuses on artist management in order to provide a comprehensive overview of the different facets that constitute the industry.
| Credit Points: | 3 |
| Contact Hours: | n/a |
| When Offered: | D2 - Day; Offered in the second half-year X2 - External study; Offered in the second half-year (Session Dates: 4 September) |
| Staff Contact(s): | Dr Guy Morrow |
| Prerequisites: |
12cp |
| Corequisites: | |
| NCCW(s): | |
| Unit Designation(s): | |
| Assessed As: | Graded |
| Offered By: | Department of Media, Music and Cultural Studies |
Timetable Information
For unit timetable information please visit the Timetables@Macquarie Website .